Monday, March 21, 2011

Distribution (Fund. Of Marketing)

"Social Class is relatively permanent and ordered divisions in a society whose members share similar values, interests, and behaviors."The distribution of this product is the only part of this marketing strategy that isn't going to change. Tide had done a good job at selling a product to a wide range of people. No matter how much money you make or how old you are Tide is a product for everyone. "Consumers around the world vary tremendously in age, income, education level, and tastes. They also buy an incredible variety of goods and services. How these diverse consumers relate with each other and with other elements of the world around them impacts their choices among various products, services, and companies."

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